Leveraging the IO Platform for Data-driven Marketing

Aliansce sought to deploy a leading Wi-Fi solution capable of providing their customers with high quality wireless internet access and enabling the acquisition of a database of registered customers. To complement the solution, the company required an integrated software service capable of delivering a seamless Guest Wi-Fi experience, whilst consuming Wi-Fi data and other data points, with the ability to use this information for critical data analytics and targeted contextual marketing.

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