San Fransisco Museum of Modern Art (SFMOMA) Credit: ArchDaily

Skyfii Limited (ASX:SKF) (Skyfii or the Company) a data analytics and marketing services company, is pleased to announce that it has signed an initial 12-month contract with San Francisco Museum of Modern Art (SFMOMA). Skyfii will be deploying its ‘IO Platform’ services, ‘IO Connect’ (data collection) and ‘IO Insight’ (data analytics).

SFMOMA is one of the pre-eminent museums in the United States, dedicated to making art a vital and meaningful part of public life, with over 170,000 square feet of art-filled public space. SFMOMA plays host to more than 1 million visitors annually, in what is the nation’s largest museum of modern and contemporary art.

Using the ‘IO Insight’ (data analytics) product, staff were able to depict and understand the travel paths, dwell time and visitation patterns of customers entering and exiting the venue. This has helped address and better develop an understanding of the experience visitors have within the museum, powering thinking around the installation of art works.

Wayne Arthur, Chief Executive Officer; Skyfii, commented “It is with great pleasure that we welcome San Francisco Museum of Modern Art as a new client for Skyfii within the United States. The fruition of this partnership follows what was a close engagement with SFMOMA, working with their team and our technology partner Aruba, a Hewlett Packard Enterprise company, to ensure the successful implementation and delivery of both the Aruba analytics location engine and Skyfii’s IO Platform.”

This contract with SFMOMA follows the announcement of a partnership with the National Museum of Australia (6th of July 2017), which represents Skyfii’s first museum client within the American market. The Cultural Centre vertical continues to be a key focus vertical for Skyfii.

Click here to access this announcement on the ASX website.

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